The world of chess had long been in need of a visual overhaul — an update that could capture its depth, intensity, and modern relevance. Steinitz Chess Club’s identity was built with this in mind: to give chess the visual attention it deserves.
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I created the entire visual identity, designing a look that balances the intellectual rigor of the game with a sleek, contemporary feel. The design evokes the game’s history while adding a fresh, dynamic twist - capturing the game as both a timeless sport and an exciting modern community.